Exhibition Info
NSSF Shot Show Las Vegas 2026
| Date: | 20 Jan – 23 Jan 2026 |
| Venue: | Las Vegas, United states |
INTODUCTION
Introduction: The NSSF Shot Show 2026 is scheduled for January 20-23, 2026, at the Venetian Expo and Caesars Forum in Las Vegas, Nevada. This leading trade exhibition unites professionals across the shooting, hunting, and outdoor sectors, creating a space to discover new firearms, ammunition, outdoor gear, and related innovations. Recognized as the largest event of its type, the Shot Show remains essential for manufacturers, retailers, distributors, and industry enthusiasts.
Event Highlights
- Expanded Exhibit Hall: Wander a massive show floor with 2,000+ exhibitors presenting cutting-edge firearms, ammunition, and outdoor equipment.
- Firearm Breakthroughs: Explore next-gen firearm engineering as top manufacturers debut their newest platforms and upgrades.
- Law Enforcement & Tactical Zone: A focused area for law enforcement professionals highlighting mission-ready tactical gear, tools, and solutions.
- Educational Programs: Join specialist-led sessions and panels on safety best practices, retail growth tactics, and evolving market insights.
- SHOT University: Enroll in in-depth courses built to help retailers and industry professionals scale operations and maintain regulatory compliance.
- Outdoor Demonstration Areas: See gear in action with live, hands-on product demos in an engaging outdoor setting.
- Industry Networking: Build meaningful connections with executives, manufacturers, and peers across shooting sports, hunting, and outdoor industries.
- New Product Showcase: Be among the first to preview the breakthrough products and innovations launching for 2026.
Why Attend
- Discover Industry Breakthroughs: Get early access to cutting-edge firearms, ammunition, and outdoor equipment unveiled by leading manufacturers.
- Expand Your Professional Circle: Engage with over 60,000 industry leaders, including retailers, manufacturers, distributors, and solution providers.
- Hands-On Product Interaction: Experience the latest gear firsthand through live demos, immersive displays, and interactive showcases.
- Expert-Led Education: Participate in SHOT University and expert-driven sessions covering compliance, market shifts, and scalable business strategies.
- Law Enforcement Solutions: Explore advanced tactical gear, technology, and services designed specifically for law enforcement professionals.
- Stay Ahead of Market Trends: Understand evolving consumer preferences and emerging trends across hunting, shooting, and outdoor lifestyle markets.
- Accelerate Business Growth: Learn proven methods to strengthen retail performance, elevate customer engagement, and drive higher sales.
Industry Growth and Market Information
The global firearms and outdoor sports industry continues to show strong momentum, with total market revenue expected to exceed $22 billion by 2026. Growing interest in outdoor activities, hunting, and personal defense products is driving consistent demand, positioning the NSSF Shot Show as a must-attend event for industry professionals.
Exhibition stand contractors in Las Vegas will play a crucial role in helping exhibitors create visually compelling and functional booths that enhance brand presence, attract visitors, and maximize engagement throughout the show.
With more than 60,000 industry attendees and close to 2,000 exhibitors anticipated, the NSSF Shot Show 2026 remains the leading international event for businesses involved in shooting sports, hunting, and outdoor recreation.
