Tiger Rentals is a U.S.-based provider of rental equipment and related services for the global energy sector. The company supports both onshore and offshore operations, working across upstream, midstream, and downstream segments. Its services are used in complex operational environments, reflecting experience in supporting energy projects with varying technical and logistical requirements.
Fair Name : OMC Ravenna
Fair Date: 23-24 May
Venue : Italy
Exhibition Stand for Company Tiger Rentals
Introduction
This case study outlines the exhibition stand designed and delivered by Standsbay for Tiger Rentals at OMC Ravenna, Italy.
The project focused on improving visibility and visitor interaction at a major international energy and offshore industry event.
Client and Event Overview
Tiger Rentals operates in the equipment rental sector, supporting large-scale industrial and offshore operations.
OMC Ravenna is a well-established industry event that attracts exhibitors and visitors from across Europe and beyond, making competition for attention high and critical to develop an effective exhibition strategy.
The Challenge
At previous exhibitions, Tiger Rentals found it difficult to draw consistent visitor interest.
For OMC Ravenna, they needed a stand that clearly communicated their offering while encouraging attendees to stop, engage, and start conversations. The challenge was to balance a strong visual presence with a layout that supported practical discussions.
Project Objectives
The main objective was to increase visitor engagement and strengthen brand visibility during the event.
The stand also needed to support repeated daily interactions and present the brand in a clear, professional manner.
Our Approach
Design and Layout
We designed an open and accessible stand layout to allow easy entry from multiple directions.
LED screens displayed key visuals and service information, helping visitors quickly understand Tiger Rentals’ capabilities. Interactive elements encouraged visitors to spend more time at the stand and engage directly with the team.
The overall design remained functional and focused, avoiding unnecessary complexity.
Materials and Build
Eco-friendly and reusable materials were selected wherever possible.
This ensured durability across the exhibition while aligning with sustainability considerations important to both the client and the event environment.
On-Site Execution
Our team handled the entire installation and dismantling at the Ravenna venue.
This included logistics coordination, adherence to venue regulations, and final checks before opening. The smooth execution allowed Tiger Rentals’ team to focus entirely on visitor engagement.
Results and Observations
The stand attracted steady foot traffic throughout the exhibition.
Visitors engaged more actively with the displays, and conversations lasted longer compared to previous events. The layout supported clearer communication and helped Tiger Rentals build stronger connections with attendees.
Client Feedback
Tiger Rentals shared positive feedback during and after the event, noting improved footfall and higher visitor interest. The stand design and execution supported a more confident and effective presence at OMC Ravenna.
Conclusion
This project at OMC Ravenna demonstrates Standsbay’s practical experience in delivering exhibition stands that support real exhibition objectives. By focusing on clear design, sustainable material choices, and dependable on-site execution, we helped Tiger Rentals improve engagement at a competitive international event. The outcome reinforces our capabilities and position as a trusted exhibition stand builder for industry-focused exhibitions in Italy.