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Exhibition Info

Who's Next 2026

Date:17 Jan – 19 Jan 2026
Venue:Paris, France
Whos-Next-2024-Paris-France

INTODUCTION

Who’s Next 2026 is scheduled to take place from January 17 to January 19, 2026, at Paris Expo Porte de Versailles in Paris, France. Widely regarded as a flagship trade fair for the global fashion industry, Who’s Next brings together designers, brands, buyers, and fashion professionals to present the newest trends in ready-to-wear, accessories, footwear, and lifestyle collections. Emphasizing creativity, innovation, and forward-thinking design, the event also puts a spotlight on sustainability and shifting consumer behaviors. To truly make an impact, brands are increasingly partnering with experienced exhibition stand contractors in Paris to design striking, immersive booths that capture attention and elevate brand presence.

Event Highlights

  1. New Season Collections: Explore fresh 2026 collections in women’s, men’s, and kids’ fashion, featuring innovative designs from both rising labels and well-known global brands.
  2. Sustainability Hub: Discover responsible fashion brands championing eco-conscious materials, ethical sourcing, and transparent production processes shaping the future of fashion.
  3. Trend Intelligence: Stay ahead with forward-looking fashion insights through expert-led talks and trend analysis sessions focused on upcoming seasons.
  4. Runway Experiences: Experience high-impact live catwalk shows where brands unveil their newest collections in an energetic, immersive showcase.
  5. Business & Networking: Engage with designers, buyers, retailers, and influencers through curated networking events designed to spark collaborations and deals.
  6. Lifestyle Showcase: Explore a curated mix of home décor, beauty, and lifestyle products tailored to modern, design-driven consumers.
  7. Global Showcase Pavilion: Discover international exhibitors presenting diverse fashion perspectives and worldwide style influences under one roof.
  8. Workshops & Masterclasses: Join practical sessions on brand growth, digital strategies, innovation, and sustainability, led by experienced fashion professionals.

Why Attend

  • Uncover the Newest Fashion Directions: Stay one step ahead by exploring fresh collections and spotting key trends shaping future seasons.
  • Strengthen Industry Relationships: Connect with an international community of fashion professionals, building meaningful ties with designers, buyers, and thought leaders.
  • Understand Market Dynamics: Join sessions led by industry specialists to gain deeper insights into fashion markets and shifting consumer preferences.
  • Promote Your Brand Presence: Exhibitors can spotlight their latest designs and offerings to a targeted audience of buyers and influential decision-makers.
  • Embrace Sustainable Fashion: Discover how brands are advancing sustainability and ethical production to meet the growing demand for responsible fashion.
  • Explore Global Style Influences: Experience diverse trends and aesthetics from across the world, broadening your perspective on the global fashion scene.
  • Enhance Skills Through Learning: Take part in masterclasses and workshops designed to refine expertise in branding, design innovation, and digital marketing strategies.

Industry Growth and Market Information

The global fashion market is forecast to approach $1.8 trillion by 2026, fueled by sustainable practices, tech-driven design, and digital retail evolution. Who’s Next continues to stand out as a must-attend platform for fashion professionals aiming to network, source new collections, and spot emerging trends. In 2025, the show attracted more than 50,000 visitors and 1,000 exhibitors, with comparable figures anticipated for 2026, reinforcing its role as a cornerstone event in the international fashion scene. To truly stand out, exhibitors are increasingly partnering with expert exhibition stand contractors in Paris to craft visually striking spaces that highlight brand identity and engage audiences effectively.

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